3 Cs Marketing Model – to beat your competition

Do you know the Unique advantage of your company? 3 Cs Marketing Model helps you find the sweet spot where you win the customers and beat the competitors.

3Cs marketing - unique selling proposition

Analyze the 3 Cs – Company’s strengths, Competitor’s strengths, and Customers needs to identify your company’s unique advantage areas.

Successful marketing strategies focus on expanding the unique advantages of a company.

First, list down all the strengths of your company that customers find valuable. Then do some research to find out the strengths of your competitors. Finally, identify only those strength areas which are unique to your company and not available with competitors. These are your sweet spot areas or the winning areas.